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Musings and ramblings of a digital agency.
By On March 6 2020 Insights With No Comments Permalink

6 Retargeting Facts Every Marketer Should Know

The average person is exposed to between 4,000-10,000 ads per day[1]. Without a reliable ad blocker, that number might be even higher. Think about it: how many of those ads do you really notice, let alone engage with?

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By On February 21 2020 Email Marketing With No Comments Permalink

2020 Email Benchmark Analysis: 4 Key Takeaways

As technologies continue to advance, it may feel like email marketing is in a state of constant flux. In reality, the more things change, the more they stay the same. No matter how fancy AI becomes, how accurate your predictive text is, or how far personalisation advances, email marketers are still likely to be debating tried and true factors like send time, open rates, and subject lines. 

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By On February 4 2020 News With No Comments Permalink

Win New Customers Fast with XCOM Competitions

Over the past 14 years, XCOM have developed and launched more than 2,000 amazing client competitions; acquiring more than 60 million entrants. As such, it’s safe to say we have a wealth of wisdom when it comes to competitions.

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By On January 31 2020 Email Marketing With No Comments Permalink

4 Things We Learned From Clean Out Your Inbox Week

Quick, how many unopened emails do you have in your inbox right now? 100? 1,000? More? Are you only counting unopened work emails, or personal emails too? If you’re anything like the average person, the answer is probably ‘too many’. 

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