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Posts Tagged ‘Metrics’

By On November 29 2019 Email Marketing With Comments Off on Metrics that Matter: A Guide to Email Marketing Metrics Permalink

Metrics that Matter: A Guide to Email Marketing Metrics

Marketing metrics matter. In fact, metrics matter so much that 68% of marketers are either ‘somewhat’ or ‘very’ concerned about the amount of data their organisations are throwing away, as this data could be used for strategic purposes [1].  

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