Musings and ramblings of a digital agency.

Posts Tagged ‘Email’

By On December 13 2019 Email Marketing With No Comments Permalink

5 Email Marketing Myths That Are Holding Your Campaigns Back

True or false: the best time to send a marketing email is at exactly 9:41am on the second Wednesday of the month. Ok, that’s an easy one (the answer is false, for those playing along at home), but separating fact from fiction isn’t always so simple when it comes to email marketing. 

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By On November 29 2019 Email Marketing With No Comments Permalink

Metrics that Matter: A Guide to Email Marketing Metrics

Marketing metrics matter. In fact, metrics matter so much that 68% of marketers are either ‘somewhat’ or ‘very’ concerned about the amount of data their organisations are throwing away, as this data could be used for strategic purposes [1].  

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Email Branding Tips To Make Your Newsletters Stand Out

At any time, the average person has 200 unopened emails in their inbox[1]. If you read that and think, “only 200 emails? must be nice to have such an organised inbox!”, you’re certainly not alone. It’s easy for unopened emails to pile up, as the average person also receives 120 new emails per day[1]

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By On October 18 2019 Email Marketing With No Comments Permalink

3 Easy Ways To Improve Your Emails with User-Generated Content 

User-generated content (UGC) is one of the fastest-growing trends in digital marketing. And for good reason. After all, your users are also some of your best brand advocates. In a marketing landscape where authenticity is highly valued, capitalising on UGC is becoming essential. 

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