Buy now. Sign up. Click here. Try for free. Subscribe. Calls to action are one of the most important aspects of any marketing email. You can create the most engaging email ever, with a stunning subject line, clever copy, and incredible imagery, but if you’re not prompting your subscribers to take further action, it will ultimately be of little value.
Continue Reading
XCOM are kicking off the week in style with the launch of Play Your Way!
Partnering with our friends at Destination Gold Coast, Play Your Way gives you the chance to win one of four unique Gold Coast event experiences worth $5,000.
Continue Reading
User-generated content (UGC) is one of the fastest-growing trends in digital marketing. And for good reason. After all, your users are also some of your best brand advocates. In a marketing landscape where authenticity is highly valued, capitalising on UGC is becoming essential.
Continue Reading
First impressions count. Whether it’s a first date, the first bite of a meal, or the first glimpse of a movie trailer, a good first impression really sets the tone. Let’s be honest: we’re all guilty of occasionally judging a book by it’s cover. That’s why email subject lines are so important. A good email subject line can be the difference between a customer engaging with your content and tuning out completely.
Continue Reading