At any time, the average person has 200 unopened emails in their inbox[1]. If you read that and think, “only 200 emails? must be nice to have such an organised inbox!”, you’re certainly not alone. It’s easy for unopened emails to pile up, as the average person also receives 120 new emails per day[1].
XCOM are kicking off the week in style with the launch of Play Your Way!
Partnering with our friends at Destination Gold Coast, Play Your Way gives you the chance to win one of four unique Gold Coast event experiences worth $5,000.
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User-generated content (UGC) is one of the fastest-growing trends in digital marketing. And for good reason. After all, your users are also some of your best brand advocates. In a marketing landscape where authenticity is highly valued, capitalising on UGC is becoming essential.
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First impressions count. Whether it’s a first date, the first bite of a meal, or the first glimpse of a movie trailer, a good first impression really sets the tone. Let’s be honest: we’re all guilty of occasionally judging a book by it’s cover. That’s why email subject lines are so important. A good email subject line can be the difference between a customer engaging with your content and tuning out completely.
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